Click To Get Book : Patent, Copyright & Trademark: An Intellectual Property Desk Reference
Let us understand what is intellectual property?
Any creation of the mind such as Names, domain names, inventions, symbols, designs, artistic works that are used in commerce, which has commercial worth needs to be safeguarded from unscrupulous persons who might want to exploit it for their own profit.
Intellectual property rights provide legal recognition to your creation or idea and prevent others from using it without permission.
Here are some practical alternatives available to you to for intellectual property protection.
Firstly, you should keep the critical information confined to yourself and not share it with other people.
You must exercise a lot of caution while sharing information on public forums, especially on the internet.
If you need to communicate your idea to associates via email, you must ensure the security of your account with a strong password.
It also helps to have a basic idea of the intellectual property related laws. This would not only aid you in prosecuting infringers of your rights but also help you formulate policies that safeguard your intellectual property.
For instance, when you engage a team of specialists to work upon the idea, you can convey to them that the provided information is confidential.
One way of ensuring confidentiality is by asking all the associated persons to sign non-disclosure agreement, so that you can turn to legal measures if needed.
However, For Intellectual property protection, it is also important to call in a law veteran to find out the detailed provisions available to you to protect your idea.
More often than not, these laws involve complexities that have to be figured out by a specialist on intellectual property matters.
The professional are going to be ready to tell you the way to patent or copyright your creation in order that no infringement takes place.
You should also remember that the most appropriate time to approach an IP lawyer and apply for IP protection is when your idea is in the initial stages.
An early application for patent or copyright, trademark can save you a huge amount of time and effort in subsequent stages.
When a company strategically identifies, maintains and secures its intellectual property (IP) rights then this can obviously have a huge impact on the business in terms of its overall operation, including its ability to attract investors, enter into specific business partnership, and in the end increase its value when it comes to sale or business merger.
Large companies who have mega-brands like Google and Pepsi are often quoted when it comes to their brand value as out-valuing their fixed assets hundreds of times, yet it is easy to forget how these businesses also became so big.
We live in an information world now. Information companies like Google can be worth a few billion dollars a few years after creation only because information is now so valuable.
Information is a tradable asset only when it is protected by intellectual property (IP) laws and other laws. Every company, big or small should consider IP seriously. It is one of the best investments literally you can make with a company if the intellectual property (IP) value is capitalized within the company and added to the balance sheet.
It is highly recommended for businesses of all sizes to be aware of intellectual property (IP) topics and create direct strategies that will proactively ensure that their intellectual property (IP) will at all times be properly legally protected.
Here are a few areas to help you start focusing on by first identifying the areas that you are creating intellectual property in:
Trademarks – these protect parts of your general brand such as slogans, pictures, names.
Copyrights – these cover the protection of expressive items such as documents, books, images, videos, audio recordings etc.
Trade secrets – these protect proprietary information, internal know-how, systems and procedures that are deemed to give you a business competitive edgePatents and industrial designs which protect specific types of ideas and inventions and processes.
Considering the above items the first step that you need to do is identifying current intellectual property (IP) within your company.
You may be amazed by how much you may have. Once all sources of a company’s IP have been identified, processes should be put in place that enable the company to easily keep track of all existing intellectual property and all new intellectual property (IP) . Then someone needs to be given the responsibility to manage the intellectual property (IP).
Once the key IP has been identified then the next step is to look at what should be registered to protect it legally. This is where a great patent lawyer comes in to play. Good IP lawyers don’t come cheap but considering the value that is created then it pays off to invest for all your major IP.
Protect your brand or domain name by using a trademark:
With a trademark your name or product is given an exclusive presence in the market, which helps customers to recognize it easily.
It is a unique method to inform the customer about the source of a product and it is crucial for those brands which are already established in the market.
Trademarks are legally protected so that spurious items bearing an identical brand name do not flood the market.
If you have a company, you may require a trademark to safeguard your commodity and help people identify it. But, the process of getting a trademark is not known by an ordinary person.
While getting your trademark, it is important to keep the following things in mind.
To begin with, it is essential that you duly register your trademark before you can take legal recourse for any infringement issues.
Generic names are generally not accepted as trademarks because of the broad spectrum of items they categorise instead of one specific product.
You also have to ensure that you are not violating an existing trademark before you apply for registration.
A quick search for your chosen trademark using a search engine would throw up any other brands, which use either similar or identical trademarks, and in such instances, it would be a sensible idea to use something more exclusive and unique.
However, even if you have come up with the ideal, unique trademark and even registered it successfully, your task isn’t over. Now you need to keep a watchful eye out for companies that might be making unlawful use of your trademark.
In such a case you can first send out a warning to the individual making use of your trademark and if that fails then resort to legal action to exercise your right over the trademark.
Another important point that you need to keep in mind is that a trademark should be renewed regularly so that you can continue to use it on an exclusive basis.
Click To Get Book : Patent, Copyright & Trademark: An Intellectual Property Desk Reference
PRIVACY POLICY
Your privacy is very important to us and we take it very seriously. This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your information when you use the Website. We will not use or share your information with anyone except as described in this Privacy Policy. This Privacy Policy does not apply to information we collect by other means (including offline) or from other sources.
What personal information do we collect from the people that visit our website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address or other details to help you with your experience.
When do we collect information?
We collect information from you when you register on our site, subscribe to a newsletter, respond to a survey, fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
• To personalize user’s experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your requests.
• To send periodic emails regarding our services.
How do we protect visitor information?
Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible.
We use regular Malware Scanning.
Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.
We implement a variety of security measures when a user enters, submits, or accesses their information to maintain the safety of your personal information.
Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. They are used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.
We use cookies to:
• Understand and save user’s preferences for future visits.
• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Internet Explorer) settings. Each browser is a little different, so look at your browser’s Help menu to learn the correct way to modify your cookies.
If you disable cookies off, some features will be disabled. It won’t affect the user’s experience.
Third Party Disclosure
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety.However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Third party links
Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
We use Google Analytics on our website.
Google’s use of the DART cookie enables it to serve ads to our users based on their visit to our site and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.
We have implemented the following:
• Demographics and Interests Reporting
Opting out:
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf
How does our site handle do not track signals?
We honor and do not track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third party behavioral tracking?
It’s also important to note that we allow third party behavioral tracking.
Children’s Privacy
Protecting the privacy of young children is especially important. GGRG does not knowingly collect or solicit personal information from anyone under the age of 13 or knowingly allow such persons to register with the Website. If we become aware that we have collected personal information from a child under age 13 without verification of parental consent, we take steps to remove that information.
Fair Information Practices
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify the users via email
• Within 5 business day
We will notify the users via in site notification
• Within 5 business day
We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.
We collect your email address in order to:
• Send information, respond to inquiries, and/or other requests or questions.
• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
If at any time you would like to unsubscribe from receiving future emails, you can email us at mpansare77@yahoo.com and we will promptly remove you from ALL correspondence.
Our contact details
Our Office Address:
1-7-1051, IDA, Hyderabad, Telangana, India
For any further information please email mpansare77@yahoo.com
Namerolls Media Holdings