Administrative Contact-The person who is responsible for the management of the domain name in a domain name contact record.
Auctions-Domain name auctions are one of the most popular forms of liquidation of domain names.
A-Record-Short form for Address record, this can be used to point a domain or subdomain to a static IP address or hosting account. Commonly used for tools from third parties.
Available-This term refers to domain names that are immediately available for registration. Domains available may or may not have been previously registered.
Aftermarket-Once a domain name is registered and listed for sale, it is considered to be part of the aftermarket domain. In the aftermarket, millions of domains are currently being purchased and sold.
Backorder - This service is provided by some domain registrars. By placing a backorder, you pay for an opportunity to secure a pending or expiring domain name. In some platforms, multiple backorders for the same domain can lead to an auction.
Brandable - a domain name that can be used as a brand. Brandable domains are often short and pronounceable, one of the remaining investment opportunities on popular TLDs.
CcTLD-Short for Country Code Top-Level Domain, such special domains as. US,.MX and. CA are granted to each country in the world.
Character -Commonly used to determine the number of characters of a domain name. A character may be a letter, number or dash.
Creation date -The date of the first registration of a domain name. All WHOIS records contain these data.
Cybersquatter - Someone who uses a domain name in bad-faith with the intent to profit on someone elses trademark.
DNS (Domain Name System) -a distributed name system that maps readable domain names to numerical IP addresses to locate hosting services for websites.
Direct Traffic –Visits to a domain name that come organically from users typing the domain into their browser address bar. It is well known that generic domains have great direct traffic.
Domain Name - A unique string that identifies ownership and allows an Internet connection.
Domain Server - part of the DNS database. Domains have at least one primary DNS server that publishes information about the domain and its name servers.
Domaining-The purchase, sale and monetization of domain names.
Domainer-A person who invests in domain names in some form actively and knowledgeably. Domainers from hobbyists to multi-millionaires vary in levels.
"dot" or "." -The character of the domain separator is known for its use in the pronunciation of domain names.
Descriptive name-A domain name containing keywords that accurately describe a particular person, place or thing.
Drop -When a domain approaches the end of the expiry cycle and is pending deletion, it is considered to be dropping or deleted from the SRS or shared registry system. Once deleted, registration is available again.
Deletion - As described above, deletion implies that a domain name has expired and has passed through the life cycle of the expiry, which is then removed from the registry.
Expiry-Date - Expiry of a domain name. Registrars typically deactivate services at this time and offer a 30-day grace period to renew before deleting a domain.
Expired domains -Often referenced when referring to one or more recently expired domain names that are available for registration.
EPP Authorization Key - Extensible Provisioning Protocol is an added security layer to protect the transfer of domain names from registrar to registrar.
FTP (File Transfer Protocol) – The standard protocol for transferring files from one server (a computer) to another (a web host).
GTLDs (Generic Top-Level Domains)-New domain extensions such as. Help,.CEO,.Radio, which are currently released as ICANN approved. We'll see a lot of new gTLDs launched in 2014.
Geo Domains -Domain names targeting a particular geographical location. Geo domains often contain a name for a city, state or country. These areas are highly sought after for local marketing purposes
Generic Domains – Valuable internet properties that represent an exact generic description of a product, service or industry. Here are some examples: Hotels(.com) SEO(.com), Candy(.com)
Hack or Domain Hack-When a registrant selects a second-level domain to match the top-level domain to make a word.
Hijacking-If a domain name is stolen by changing registrant information or using a forgotten expiry.
Hits-A term used to describe the number of impressions or visits received by an individual website.
Host - The entity or company that maps domains to a web hosting environment with dedicated servers.
HTTP (Hypertext Transfer Protocol) - The familiar string found at the beginning of URLs is the common web - based protocol for information and media distribution.
HTTPS – An added security layer to HTTP in which secret keys (see SSL) are exchanged to encrypt data shared between a client and server.
ICANN (Internet Corporation for Assigned Names and Numbers) – A nonprofit private organization established to oversee the top-level domain space and root zone files among other important structural Internet functions such as the gTLD space.
IDN (Internationalized Domain Name) – Any domain name using non-english language specific script or alphabet. These are stored as ASCII strings and transcribed for users using Punycode.
Keyword Domains – This category of domain names encompasses all those names that contain an exact match or exact phrase keyword string. They are valued for their SEO benefits.
Letters – Often used when describing the amount of non-numerical letter characters within a domain. Particularly useful when marketing short domains for sale.
Masked Forwarding - A service offered by registrars in which one domain is forwarded to another while the original name is kept in the address bar using hidden frames.
Monetization - Earning money from domain names by means of development, leasing, publicity, PPC parking or other means.
Name server- A computer server that hosts a network service or program that answers domain name query requests and maps them to IP addresses.
Namespace-The whole potential pool of domain names under a particular TLD.
NIC (Network Information Center)-Entities set up to operate one or more TLDs and provide information to the public about domain names and WHOIS searches.
Numeric Domains – Fairly self explanatory, this term is used to describe domains comprised of all numbers.
Parking – This is the process of monetizing type-in or direct traffic from unused domain names by displaying ads or other offers.
PPC (Pay-per-click) – Most often associated with search engines, domain investors use PPC networks to monetize parked domains and receive a small commission per text-link clicked.
Push – A term used to describe the process of transferring one domain name to another user under the same registrar. Typically free and much simpler than transferring to another registrar.
Private Registration – A premium service offered by domain registrars to mask the contact information of a domain owner by using an intermediary company stand-in.
Redemption period - 30-day grace period offered by domain registrars after the expiry date of the domain in which renewal is still possible.
Registrar - A registrar accredited by ICANN offers the opportunity to register and manage domain purchases for different TLDs.
Registry Lock -A security layer initiated by registrars to protect a domain name against unauthorized transfers or changes in contact.
Resolution or Resolve-The process through which DNS information is updated across the wider Internet's client side. Delays can occur when resolving updates to nameservers or newly registered domains.
Reverse domain hijacking - If a company, individual or trademark holder tries to take possession of a domain name by filing cybersquatting claims. A date of domain registration and use before a claim for a trademark often protects domain owners.
Second-level domain-Technically, this is part of a website address selected during registration on the left of the dot or top-level domain.
SEO (Search Engine Optimization)-The process of optimizing your website to rank highly for desired keywords at the best possible opportunity. SEO includes a number of different disciplines on-page and off-page.
Sub - domain - Technically, this is the third - level domain, more commonly referred to as a sub - domain, the most popular being "WWW."
SSL (Secure Socket Layer) - An encryption protocol for the handling of sensitive data between client and server. Look at HTTPS.
TLD (Top-Level Domain) – The part of a website address to the right of the dot. Com, net, and org are top-level domains.
Trademark Domains – This type of domain is to be avoided for risk of trademark infringement.
Transfer – The process by which domain name ownership is transferred or a domain is moved to another registrar.
Traffic – The total amount of visitors a website or domain name receives. Often a key measurement for valuation.
URL (Uniform Resource Locator) – This is the official term used for the whole web address or an address to an individual resource (image, file, script).
WHOIS - A protocol used to request information about registered owners of a domain name or IP address from a database.
Zone – All of the presently registered domains from a specific TLD. One can refer namespace.
Zone File – Generated by the registry, this database contains addresses of the nameservers for each domain.